Tag: ebooks

When businesses develop content marketing plans, certain assets are generally prioritized: blogs, infographics, and case studies. However, one often under-utilized but invaluable asset is the eBook. eBooks offer a different style of content: long-form, information-rich, educational, and exclusive. While one of the priorities of eBooks is to educate your readers, they serve two purposes. One, […]

All content marketing assets are unique and require a different process for creation; eBooks are no different. eBooks are content-rich assets, full of educational content that readers naturally gravitate towards, so are incredibly valuable. While the bulk of creating your eBook is planning and creation, there are a few things to keep in mind when […]