B2B Contributed Articles
Are you a software vendor looking to share your story with the world? Our technical marketing agency specializes in working with PR partners to create contributed articles, pitches, and press releases that establish your thought leadership credentials and drive more qualified leads to your business.
We combine our deep technology industry knowledge with your product and go-to-market understanding to deliver high-performing articles that stand out from the crowd and keep your audience engaged.
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We combine our deep technology industry knowledge with your product and go-to-market understanding to deliver high-performing articles that stand out from the crowd and keep your audience engaged.
Convey your story to your target audiences and publications while educating readers, building a consistent voice for your brand, and delivering against your overall SEO marketing goals.
Article creation and management
Our team of experienced writers and editors work hand in hand with existing PR teams or agency partners to explore and craft high-quality pitches and contributed articles.
We ghost-write for many industry-leading CEOs, thought-leaders, and subject matter experts — making use of our own industry-expertise to ensure engaging content that is tailored to the target audience and publication.
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We ghost-write for many industry-leading CEOs, thought-leaders, and subject matter experts — making use of our own industry-expertise to ensure engaging content that is tailored to the target audience and publication.
Search engine optimization (SEO)
Writing an online article requires a delicate balance of thought-leadership and subtle marketing. You need to create an engaging narrative that people want to read but still ensure that your marketing keywords are included to cover your Search Engine Optimisation (SEO) needs.
Our team of experienced writers and editors work with you to define and author-contributed pitches and articles to deliver that balance — content that is perfect for search engines but still very readable and engaging.
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Our team of experienced writers and editors work with you to define and author-contributed pitches and articles to deliver that balance — content that is perfect for search engines but still very readable and engaging.
Lead generation
PR and contributed articles may not feed leads directly, but they are a fantastic source of top of funnel visitors — which ultimately drive more qualified leads to your business.
Our team crafts contributed content with this in mind — carefully including internal links and calls to action (CTAs) throughout the copy without detracting from the overall narrative.
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Our team crafts contributed content with this in mind — carefully including internal links and calls to action (CTAs) throughout the copy without detracting from the overall narrative.
Get in Touch
To learn more about how our B2B Contributed Articles can benefit your business, get in touch today. We'll be happy to answer any questions you may have and provide you with a free consultation.
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